Writing blog posts, landing pages, web content and emails
Helping to manage content calendars and direction
Contributing ideas to continuously improve our content processes
Following best practices for SEO content writing - REQUIRED
Maintaining our agency and client’s social media profiles and presence, including Facebook, Twitter, LinkedIn and Google My Business
Ability to update existing design templates, download them, share them while following instructions to compress files and maintain their quality
Regularly uploading clients’ blog posts to their websites using our blog templates and instructions through WordPress and Squarespace
Writing a month’s worth of engaging social media posts and recaps of campaigns for 5-10 clients and scheduling once the posts are approved
Writing and testing monthly email newsletters for clients using designated design templates
Writing blog posts and case studies for clients in the technology, construction and manufacturing industries
Google Ads copywriting and Google Ads monitoring and management
Requirements :
BA/BS degree in English, Marketing, Business or equivalent work experience
Ability to write clear, interesting content based on supplied resources, online research and/or interviews with sources
Must be able to stay on top of timely tasks, multiple schedules and regularly switch clients and deliverables smoothly
Organized and efficient with time and priority management
Ideally, you prefer to plan your day in advance, are not in a huge rush, are highly attentive to detail, like to get ahead of schedules and double check all of your work
SEO certification or experience preferred. Knowledge of HubSpot or MOZ is a bonus.
HubSpot Inbound Marketing Certification must be achieved within 30 days of joining BigOrange Marketing, followed by a HubSpot platform certification (each certification is free and provided for you to complete)
Knowledge of (or willingness to dive deeply into) AP style
Social media experience is a plus
WordPress experience
Willingness to build a personal and active presence on social media, especially LinkedIn, with a command of each network and their best practices
Bonus experience and skills include experience with design platforms like Canva, HubSpot, Constant Contact, Google Analytics or familiarity with the inbound marketing methodology, writing blogs or articles, website content management, social media management, HTML or CSS. Video and editing skills are also a plus.