Client satisfaction and growth of each account. Manage our clients so as to guarantee their satisfaction. Keep each client on a trajectory of revenue growth, targeting 40% year-on-year. Enjoy and share the credit for our clients’ glowing positive feedback
Our clients’ understanding of the value of our work. Use the combination of your own expert technical understanding and your exceptional communication skills to present and continually remind clients of the value of our work
The unified representation of our work to our clients. Collate and organize our ideas and plans, and the reporting of our delivery, and simplify their description. Continually place our internal teams’ delivery and impact in the context of the client’s business
Our clients’ focus and priorities, in line with the Modern Analytics Maturity Model. Through expert consultancy, ensure that our clients’ requirements - and therefore our teams’ work - remain focused on the work that will deliver the greatest impact. Do so with constant reference to the Modern Analytics Maturity Model
Support for teams in managing our commercial proposition to our clients. Use your success in ensuring client satisfaction and our clients’ understanding of the value of our work: support our Heads of each team in Global Analytics - whether directly or indirectly - in the conversations we have with clients about fees and mutually-beneficial commercial agreements
Representation of client priorities, including their business context, to our teams. Use your success in focusing clients’ priorities and requirements: support our Heads of each team in Global Analytics in representing client priorities and requirements to our internal teams; and in ensuring that our own work remains centered on client priorities and requirements, and delivering to them with efficiency
Requirements :
You’re able to adopt an owner mindset. You will take responsibility for your role in Global Analytics like it’s your own consultancy business. The difficult decisions are yours to take, the lessons are yours to learn. The profit is yours to make
You’re an exceptional communicator. You can edit and refine even the most complex ideas and description, and produce exactly the messages and narratives that work for your audience and stakeholders
You’re a highly-experienced player in digital advertising, adtech and analytics teams. You can hold technical conversations in depth with developers, engineers and data scientist
Your ability to translate between simplicity and technical complexity will extend to the technologies specified among the points that follow
You’re familiar with the resources and services available on Google Cloud Platform and/or AWS and Microsoft Azure. These will include in particular those for data warehousing, data transformation and the activation of Machine Learning models
You’re very familiar with the Google Marketing Platform adtech stack, including Google Analytics and Google Tag Manager
You’ll be familiar with server-side tagging and tracking, and with the potential in Customer Data Platforms, broadly
You can confidently discuss the issues and solutions relating to privacy in adtech, and you can sell the potential impact in first-party data activation and methods for measuring marketing investment’s incremental uplift. Crucially will be able to fix these conversations firmly on their business impact, and the Modern Analytics Maturity Model
You understand risk and best practice relating to security, InfoSec and Data Protection