Expert knowledge of digital programmatic buying with handson experience using demandside platforms for largescale clients
Working knowledge of the holistic digital landscape video display social programmatic and marketing analytics
Manage a team of programmatic professionals and lead the strategic development and execution of programmatic campaigns
Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally
Experience working with budgets understanding of pacing and the ability to make necessary adjustments as required
Understanding of the marketing funnel and the associated KPIs per funnel stage Net reach engagement viewthroughrate CTRs CPAs etc to provide insights into campaign performance and recommendations for future campaigns to the planner andor customer
Good attention to detail and high own standards of work
Requirements :
6 to 8 years of experience in managing programmatic campaigns for large clients
Ability to develop and foster relationships with media partners
Proficient in Microsoft Office Suite with knowledge of pivot tables basic formulas and visualizations