Duties include maintaining relationships with key accounts to secure participation as Lottery retailers and serve as liaison with retail trade organizations. Identify and recruit potential key accounts and promote Lottery products and programs to these accounts. Serve as liaison between the Lottery and retailers, working with executive level personnel in the largest retail stores and chains of stores to develop, promote and monitor the sales of Lottery tickets and games. Develop and make presentations to executive/corporate personnel to promote Lottery programs and encourage participation. Design and conduct presentations and training for each new game or game feature. The position also includes participation in the planning and coordination of statewide or area-wide marketing / advertising programs and establish/implement special promotional programs for particular key accounts. Design, implement and make presentations of special promotional programs. Explain advertising/marketing strategy to key account executives, inform key account executives of Lottery policies, practices, and procedures.

• Demonstrated ability to communicate verbally and in writing, including experience delivering compelling proposals, reports, and status updates to various audiences.
• Excellent interpersonal and organizational skills that drive productivity and create sales opportunities.
• Strong analytical skills. Solid understanding of sales tracking metrics, with the ability to generate, analyze and interpret data.
• Comprehensive knowledge and professional command of the sales process.
• Experience using technology (including smartphones, tablets, and computers) to facilitate sales in-office and out in the field.
• Proficiency with Microsoft suite of programs including Word, Excel, Outlook and PowerPoint, and Teams.
• A background in marketing and advertising; lottery, gaming, entertainment, and fast-moving consumer goods (FMCG) preferred.
• Bilingual skills are desirable, but not required.