Plan and manage individual digital marketing campaigns for our new schemes and brand awareness.
Manage the day-to-day activity on all social media channels.
Write and optimize content for the website and social networking accounts.
Track and analyse the website and digital advertising traffic flow- providing regular monthly internal marketing reports via Google Analytics, portal analysis and Sprout.
Fix any errors or bugs in online content for sign-off by the Marketing Manager this included keeping the website up to date with accurate information
Write copy for email marketing campaigns to be sent to the Folio residents in the form of a monthly newsletter.
Manage Reapit CRM to get the most out of the services.
Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront.
Manage day-to-day analytics of portal adverts and analyse how well we are doing across the portfolio as well as managing the portal account managers to ensure the best VFM across all platforms.